What Does It Mean to Have an Online ABA Business?
What Does It Mean to Have an Online ABA Business?
So… What Exactly Is an Online ABA Business?
If you’re a behavior analyst who’s ever wondered how to make a bigger impact beyond the clinic or classroom, you’ve probably heard the phrase “online business.”
But what does that really mean for us in the world of ABA?
At its core, an online ABA business is simply a way to share your expertise, help more people, and generate income without being tied to one physical setting or hourly session. It’s taking what you already do best as a BCBA and finding creative ways to bring that knowledge online.
Examples include:
Offering coaching, training, or consulting via video calls online
Creating digital resources like printable guides, workbooks, or templates.
Building self-paced CEU courses or workshops for fellow BCBAs.
Hosting group programs or memberships that support educators, parents, or RBTs.
Whether your goal is to earn a little extra income or replace your full-time work, an online business gives you freedom and flexibility while using the same behavioral principles you already know so well.
Why Behavior Analysts Are Perfectly Suited for Entrepreneurship
Let’s be honest: most behavior analysts didn’t go to school for marketing, branding, or digital tech. But we did learn about systems, data, reinforcement, and problem-solving, and those skills translate beautifully into the online space.
Behavior analysts make great entrepreneurs because we understand behavior change, motivation, and consistency. That means we already have the science behind what it takes to help people get results. Whether that’s a parent learning new tools, a BCBA earning CEUs, or an audience buying a product that improves their work or life.
So if you’ve ever thought, “I’d love to share my ideas more widely,” having your own online ABA business might be your next step. You don’t need to be a marketing expert. You just need a plan, some support, and a willingness to start.
Different Paths You Can Take
The beautiful part about behavior analyst entrepreneurship is that there’s no one-size-fits-all model. You can start small, experiment, and grow over time. Here are a few popular options:
1. Digital Products
Low-cost, downloadable tools like checklists, guides, or data sheets that help professionals or parents. These are often a first step into creating passive income (something that keeps working for you even when you’re not on the clock).
2. Online Services
If you love direct interaction, you might offer parent training, supervision, or consulting online. This lets you connect with clients across locations while maintaining flexibility in your schedule.
3. Courses or CEUs
Many BCBAs create online courses- either self-paced or live- to teach skills, share frameworks, or offer continuing education. It’s a powerful way to share your expertise on a larger scale.
4. Memberships or Communities
If you love connection, you can build a membership model that provides ongoing support, coaching, or training to a specific group- like educators, parents, or early-career BCBAs.
What It Takes to Get Started
Starting an online ABA business doesn’t have to be overwhelming. It begins with four simple steps:
Clarify your vision: What kind of work do you want to do? Who do you want to help?
Define your audience: Who needs your expertise the most?
Make a plan: Outline what you’ll offer, how you’ll deliver it, and how people will find it.
Build a simple system: Use tools to automate emails, accept payments, and deliver your product or service online.
That’s it. You don’t need to have it all figured out. You just need to start.
Your Next Step: Learn Where to Begin
If this is starting to sound exciting but you’re still wondering, “Where do I even start?”—I’ve got you covered.
Get your free ebook: A Simple Roadmap to Launching Your Online ABA Business
